Former Stevenage first-team coach Mark Sampson: “If there was no competition, how would your coaching change?”

Coach | Values | Mark Sampson | 25.11.21

Former Stevenage first-team coach Mark Sampson (pictured above) discusses how a more consistent response to wins and losses can help long-term improvement. Image credit - Pete Norton Getty Images


Learning: 

-    A balanced response to results can help create a more consistent learning environment

-   Role model the behaviours you want to see from your players

-   A high-performance environment doesn’t change dramatically based on an individual result  


Creating a football environment where wins and losses are treated in a more balanced way, is a key ingredient in a high-performance culture, says former Stevenage first-team coach, Mark Sampson.

“Every bit of evidence is telling you that you can lose 10 to 15 games in the season at League 2 level and still get promoted.

“So, embracing and accepting that you will get beat and making sure that your environment is a consistent one is crucial,” says Sampson, who recently left League two Stevenage after two and a half years and 100 league games as first-team coach.

The former England women’s head coach, who also had a spell as caretaker manager whilst at Stevenage, is quick to stress that high-performance doesn’t mean being happy about losing, but ensuring the balance in mood doesn’t change too dramatically depending on the result.